I write and make art, because that’s how I process the world.

In early 2025, I didn’t intend to build a personal brand. I started sharing my thinking in public to document growth in motion.

I’m here to navigate what many would call “integration”, and I try not to float off into theory or sink into savior complexes.

No, I don’t share every draft, I have dozens of essays on my computer sitting unpublished.

Yes, I polish before I publish. I’m a full-stack marketer, after all. 😉

The source is always raw and real though.

I have a full-time role I’m deeply committed to. I work cross-functionally with a team that I care about. I’m also a parent. I serve on a board. I chase business outcomes and hold space for big feelings.

Writing is not a distraction. It’s how I fill my cup that lets me do everything else.

Instead of calling it “thought leadership,” maybe think of it as “thought repair”.

A private interface made public. I wanted to broadcast a signal, to find others like me.

So if you’ve ever wondered why I write “on the side,” here’s it is:
I don’t write despite the full plate.
I write because of it.

Context-switching between systems, hypothesis testing, and storylines in video games teaches me something about all of them.

Writing sharpens my strategy, tests my compassion, and helps me interrupt patterns that didn’t start with me, but I am hoping some will end with me.

When people make sense of themselves and interrupt destructive patterns, they’re more productive and build cleaner systems. Cleaner systems hold more trust that scale.

This space – my website, The Human Margin, and this drawer of Notes to Self – isn’t a final format. It’s a documented journey of growth. It is a record of how I’m learning to navigate the messy edges between who I used to be, and who I’m becoming.

I don’t write to be understood. I write to understand.

And if it doesn’t help you -> walk away.
If it does,
read on.

– Narrated into note format, July 2025. In the quiet between a sick toddler’s nap and chicken noodle soup coming to a boil.